Before You Embark
This “Freelancer’s Guide to the Galaxy” by FreshBooks shares many of the ups and downs that come with the life of a freelancer or entrepreneur. Throughout the course of your career, you’ll come to many forks in the road. Use this guide to help you navigate your own “freelancing galaxy.”
Brand Yourself
One of the most important things you will need to do as freelancer is create a brand for yourself! Whether you use your name “Andy Sowards” or something grander like “InfiniGEEK.” Whatever you choose it’s important to create a business identity that is straightforward and clear for all of your clients to easily recognize.
Now that you have your business name, you need a logo, business cards, and a website. Remember: You’re a business, and all platforms that you brand is exposed on must be professional. The impact of professionalism across all platforms with your brand on it can make a crucial difference when a potential client finds your website, you give them a business card, or they recognize your logo. Remember that a potential client hasn’t had the opportunity to know you by your quality of work; they only know you by what you display.
Use The Right Tools To Get Organized
As a freelancer, your ever-changing day-to-day routine can make it tough to keep track of everything. Using online tools, like FreshBooks or Google calendar, can help you navigate the “freelancer’s galaxy.” Keep track of your schedule and create invoices all from your smartphone! Being able to work while on-the-go can help you stay ahead of the game.
