A decade or so ago, starting up your own small business would generally entail renting out a commercial space and providing products and services to customers on a face to
Knowing Your Company Inside Out Is The Key To Success
As a business owner, it’s your job to oversee everything that goes on with the company. There’s no way that you can do all of the work yourself, of course,
Your Business’ Brand is Everything Your Customers See
When most of us think of brands, we think of logos and wordmarks: the golden arches of McDonald’s, for instance, or the iconic font of IBM. But brands aren’t just
The Biggest Obstacles To Brand Identity & How You Can Overcome Them
In the marketing-led 21st century business landscape where digital connectivity provides a level of scrutiny that no enterprise can hide from, branding is more important than ever. Many entrepreneurs start
Express Yourself: Putting Your best “You” Forward
It seems these days that everything is about being the best “you” you can be. Whether it’s your personal identity, or your business’s brand, appearances are important. Reality vs. Virtual
Streamlined Tricks Your Online Business Might Miss
Maybe you run a small eCommerce business, or perhaps you’re a freelancing entrepreneur who’s started your own solo business in order to sell goods and services online. Perhaps you operate
4 Effective Ways To Rejuvinate A Stagnant Business
Businesses can go from extremely profitable enterprises to stagnancy remarkably quickly where they are just about staying afloat. It is no way to run a business, the worry is unbearable
Want to Be a Great Business Leader? Make a Good First Impression
Making a great first impression will help you in many walks of life. Friendships, dating, artistry – and business is no exception. If you’re starting to run your own business,