An eCommerce site is a fantastic way to sell products and services and get a business off the ground. After all, finding sponsorship and investment is difficult when the investors
The Essential Guide to Becoming a Successful Entrepreneur
If you wish to strike out on your own and be your own boss, then you need to know how to go about it. There are certain questions that you
Companies & Contours: Why Your Business Needs A Face On Its Promotional Materials
Does your business have a face, an actual face of the company?! The importance of having a real human face as the image of a business brand or company is
The Best Ways To Show Off Your Business
If you’ve got your own business and are trying to come up with ways to shed some positive light on it, here are some of the best ways of doing
The New Era of Business
Businesses have always been able to get away with a lot. Historically, the bigger the business, the more leeway they had to do things a normal person might consider ethically
Your Business’ Brand is Everything Your Customers See
When most of us think of brands, we think of logos and wordmarks: the golden arches of McDonald’s, for instance, or the iconic font of IBM. But brands aren’t just
The Biggest Obstacles To Brand Identity & How You Can Overcome Them
In the marketing-led 21st century business landscape where digital connectivity provides a level of scrutiny that no enterprise can hide from, branding is more important than ever. Many entrepreneurs start
5 Tips on How to Build Emotional Connections through Brand Stories
Trying to gain loyalty from customers, guaranteeing their return and making sure you are always the first option when they need your services is no small task in today’s world.