A split test is also referred to as an A/B test. It’s a procedure used by website gurus and online advertisers to optimize Google ads and website pages for better
What is Data-Driven Decision Making?
When you hear the term “data analysis”, what’s the first thing that comes to your mind? Tables and charts, numbers, figures, descriptions and graphs that seem too obscure for you
How To Get Ahead Using Your Competitor’s Data
When it comes to creating an effective business strategy, there is one aspect that is all too often overlooked. Persuading potential customers to buy from your company over that of
How to Build a Design Portfolio
Building a portfolio is a task that often seems daunting at first, regardless of your profession. It should, in fact, be rather easy to put a portfolio together, but you
Customer Consciousness : Keeping Users Happy & Maintaining Balance In Business
Having a large, engaged audience is the goal of any business.However, for many of us it can be one of the most difficult factors to incorporate into a cohesive strategy.