Instagram has become a huge hit in the business world, with the number of active profiles for brands rising to the tens of millions in recent years. This flurry of
Getting to Know Your Ideal Customer
There are numerous of variables to consider when running a business. Do you have a viable product? Do you have enough capital to succeed in your market? It’s critical to
E-commerce Marketing: 10 Actionable Ways to Drive More Sales
With more players entering the e-commerce industry, it has become more challenging than ever to make it big with an online store. With all the competition, marketing has become more
3 Social Media Metrics That Actually Matter
Whether you’re a startup or an established company, a social media presence does wonders for marketing and sales. You may rely on a witty advertising team to run your Twitter
Establishing Your Brand in the Online Marketplace
A decade or so ago, starting up your own small business would generally entail renting out a commercial space and providing products and services to customers on a face to
The Potential Of ‘Social Media Snowballing’
It’s not hard to see that social media dictates a large part of the public’s access to marketing, promotion, filtering interests and endorsements. Social media shows us a perfected world,