Customer satisfaction and customer experience are not the same thing. Consider the case, in 2016, of a prominent chain of European gas stations hired a company to measure customer satisfaction
5 Things You Need For Your Business
When it comes to running your own business it can be hard to know what you do and don’t need in order to be successful. With so many conflicting articles
Your Complete Online Guide to Using Influencer Marketing in Your Business
Using an influencer marketing strategy can be crucial to your business. If you’ve struggled with getting your company name out there or connecting with your customers, influencer marketing can help.
The Best Ways To Spend Your First Profits
We all know that fantastic feeling when you check your business accounts and see that for the first time, your business has made a profit. It is a day of
Pro Tips for Aspiring Operations Managers and COOs
Operations managers play a significant role in any company because of their independent oversight of employee supervision and productivity. As an operations manager or chief operations officer (COO), it is
Why It’s Time to Move Your Ad-spend Online
Advertising is the life blood of most businesses. To many it might seem like an unnecessary expense, but the truth is, if you want your product or service to be
Social Media Marketing Automation 101
Time is valuable. There’s no doubt about it. In this day and age, marketers and business owners have limited time to get a huge list of tasks done and done
How to Build a Winning Email Marketing Plan in a Few Hours
Online marketers look for different ways to make money. Some may use tools such as social media or paid ads. However, we can all be sure of one thing that