When most of us think of brands, we think of logos and wordmarks: the golden arches of McDonald’s, for instance, or the iconic font of IBM. But brands aren’t just
Video: The Most Effective Marketing Medium?
Marketing is tricky business. It can seem like a constant battle trying to gain and hold on to the attention of consumers. It is no surprise that marketing constitutes one
Social Media Marketing Made Simple
It’s no secret that social media outlets like Facebook and Twitter have opened all sorts of incredible marketing possibilities to further promote any company’s brand and draw in new potential
The Essentials For Starting A Construction Business
On the surface of things, starting up some sort of construction business may seem relatively simple. You have a mode of transport, you have your skills, you get the work
What Does It Take to Turn a Blog Into a Business?
Blogging is perhaps one of the most enjoyable pastimes that people can get involved with. It’s almost like writing a diary; you’re putting your thoughts and ideas into text and
Bloggers: Are You Wasting Your Audience’s Time?
Time is something none of us have a lot of these days. And it’s something you should remember when you’re blogging. When you consider the vast amount of information that
Tips To Make Online Payments Easy and Secure for Customers
One of the key elements involved in not only converting sales online but also making sure that customers come back to buy from you in the future and recommend your
Product Promotion: How To Create A Buzz Around Your Business
If you’ve spent time, energy and money creating a product that you think is brilliant, the next step is to create a buzz around your business. You want people to