Most firms are very aware of the importance of their brand. They, rightly, put a lot of time, money and effort into getting their branding right. Those firms that get
Five SEO Fallacies That You Should Ignore
If you own a website or you are anyhow connected to the latest happenings and trends on the Internet, then you have probably heard the term Search Engine Optimisation, widely
How to Revolutionize Your Customer Service and Increase Sales
According to the Customer Experience Impact Report by Oracle, 86 percent of consumers said they would pay more for better customer experience. Meanwhile, 89 percent said they began doing business
The Advantages of using A Powerful Mix of Pre-made Layouts, Page-building Tools, And Good Support
When you have a pre-made layout to serve as a web page foundation, and you also have the right page-building tools to do the heavy lifting, it’s easy to put
How Much Is Too Much? Sharing Personal Information as a Brand Persona
Back in the old days, news like graduations, engagements, births and new jobs were shared in local newspapers and trade journals. Social media has pretty much taken over these platforms
Streamline Twitter: The Best Twitter Services
Many companies use Twitter to promote services and products without spending hours attached to the computer or smartphone. Instead, companies use third-party services to schedule Twitter posts throughout the day,
Improve Conversions with Speed [Infographic]
Running a website can be a stressful ordeal, fraught with difficulties that must be overcome and metrics that must be measured and tweaked. For a small business, understanding how to
5 Tips to Fight Content Marketing Fatigue
Analytic reports help you evaluate how entertaining and informative content is devoured promptly by readers. Also audiences are updated like never before, and hence to lure their attention and be